Louis Vuitton has significantly influenced the luxury scene in Sydney, NSW, with its presence at the Sydney International Airport and within the David Jones department store. The brand hosts exclusive events, such as new collection unveilings and trunk shows, drawing attention with events like the "SEE LV Sydney" exhibition at First Fleet Park, which merged digital innovation with the brand's rich history.

Security at these high-profile gatherings includes participation from professionals like David Borgen, who contributes to the protection of delegates, clients, and VIPs. His involvement ensures that the events maintain their desired ambiance while keeping attendees safe.